Newspaper publications, lifestyle & travel spreads听听
丝袜会所 Media publishes travel and lifestyle publications for distribution with The Daily Telegraph on Saturdays. Through these publications, brands can reach The Daily Telegraph鈥檚 affluent and engaged audience.听听
Newspaper publications听
The themed publications cover topics such as health and fitness, food and drink, homes and gardens, family and education, finance, business, beauty and travel 鈥� including The Travel Guide which features aspirational editorial content from the National Geographic Traveller (UK) magazine.听听听
Newspaper publications are 20-page, full cover tabloid size. 300,000 copies of each publication are distributed nationwide, sitting inside The Daily Telegraph midweek, with a digital version reaching 250k social media and Living360 subscribers.听
Lifestyle & travel spreads
DPS travel broadsheets in telegraph Saturday travel section 鈥� luxury or specialised themes, ski snow Mediterranean听
Lifestyle spreads in the Saturday section 鈥� homes & gardens, food & drink, finance & legal听听
Broadsheet size听
The Telegraph鈥檚 readers comprise a large section of Britain鈥檚 adult population. More ABC1 main household shoppers read this newspaper than any other, and more than 54% of readers look for offers. This highly engaged audience also respond to print advertising 鈥� 67% of readers who recalled a recent campaign said they took action as a result. This demonstrates that The Daily Telegraph is an ideal vehicle to introduce any product you think may help improve the reader鈥檚 lifestyle and attain their goals.听
Key Figures
Social grade: AB 59%听
Average weekday readership: 734,000听
Saturday readership: 1.1 million听听
Age: 48% 65+听
